We’ve seen it before – the well-known TV anchorman we’ve grown up watching on the news turns into a product pitchman. But a fictional TV news anchor? Don’t act like you’re not impressed. I’m talking about the partnership between the Dodge brand and Paramount Pictures – the much-anticipated film ‘Anchorman 2: The Legend Continues.’
If you haven’t yet seen the new spots, you are in for a treat. If you don’t see them all, you’ll be in for a laugh for some time to come. There are 70 different spots featuring Will Ferrell as Ron Burgundy, starring as the pitchman of the new 2014 Dodge Durango.